The Prettily Pink Bakery With The Extra Fancy Cupcakes • Peggy Porschen

Peggy Porschen

Peggy Porschen is the belle of Belgravia.

It’s a simple formula. Excellent cakes + pretty coffees + millennial pink decor = success. Many London cafes have followed this recipe with good results, but one stands out from the crowd. Yep, if there’s a queen of perfectly pink baking, she lives in the Belgravia palace of Peggy Porschen.

Peggy Porschen
Photo: @ash_harel

We’ll get the obvious out of the way first: this place is pretty as a picture. It’s also alluringly alliterative – the proper title for this place is the Peggy Porschen Parlour. Each weekend, an army of Instagrammers and lifestyle bloggers descend on Ebury Street, drawn in by the pastel pink decor, the floral patterns, and the picturesque frontispiece.

Peggy Porschen
Photo: @aprajitakohli

The best is found inside, though. Spoiler alert: it’s cake. Peggy Porschen’s website describes their cakes as “edible works of art”, and whilst I’d normally punish this hubris with a scathing comment, it’s actually quite hard to disagree with them. I mean, look at these things.

Peggy Porschen
Photo: @peggyporschenofficial

They taste alright, too. The bakery’s fans include Madonna, Elton John, and Kate Moss, and the cakes have won rave reviews from the likes of Vogue and Vanity Fair. There’s only one downside: you’ll be paying Belgravia prices for a taste, with cupcakes beginning at an eye-watering £5 each.

Peggy Porschen
Photo: @madamebecky29

More reasonably priced are Peggy Porschen’s highly decorative coffees, usually featuring heart, kisses, or ornate patterns. Let’s be honest, they’ll be stone cold by the time you’ve finished taking pictures.

Peggy Porschen
Photo: @peggyporschenofficial

Peggy Porschen’s cake empire extends beyond the Parlour, as you can also request cakes online. Order a full cake for a fancy party, or shame-eat it one Tuesday night. No judgements here. Peggy Porschen also runs a cake academy, where you can learn to bake, decorate, and presumably eat like a pro. You’ll get a shiny diploma at the end of it to prove you’re a cake boss, which is the only thing from this place you probably won’t wind up eating.

Peggy Porschen
Photo: @makinlondon

In summer, Peggy Porschen is kind of perfect place to sit outside and watch the Belgravia bunch roll by, cake in hand. Don’t worry about the price; it’s Belgravia darling, you may as well live the high life.

Peggy Porschen
Photo: @laurenemcdonald1

Location: 116 Ebury Street, Belgravia, SW1W 9QQ. Nearest stations are Sloane Square and Victoria. See it on Google Maps.
Opening hours: 8am to 8pm, seven days a week.
Price: cupcakes are £5, a slice of cake is £6.20, coffees and teas are around £3.50.
More information: from their website.

Featured image: @shoemoo_

Have another slice of adventure:

A Simply Magical Afternoon Tea
⛳️ The Awfully British Crazy Golf Course
This Boozy Gin Distillery Tour
A Peek Backstage At The National Theatre

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