It’s that wonderful time of the year again when Christmas trees, mulled wine, twinkly lights, and of course, Christmas markets are all anyone can think about. The festive period simply wouldn’t be complete without a mosey about in a Christmas market, and luckily for Londoners (and visitors), the city has just been named as having the most popular European Christmas markets.
That’s right, London has added yet another well-deserved accolade to its ever-growing list of honours, which include titles such as the best city in the world nine years running, the most interesting city in Europe, and the best place in the world to visit for 2023, just to name a few. At Secret London, we don’t believe in being humble about our city’s praises, we proudly shout them from the rooftops instead.
New data from a study carried out by the travel experts at eShores has shown that London has topped the list 19,000 searches a month for its Christmas markets, beating out Prague who came in second, Budapest in third, Vienna as fourth, and Berlin as fifth most searched for Christmas markets. This news comes in handy for any visitors and tourists planning any Christmas trips to London who can be rest assured that there’ll be plenty of festive cheer to be had at the many Christmas markets that London boasts. It’ll also perhaps persuade those who haven’t quite decided on their Christmas destination this year that London is the supreme choice to visit, travel experts have practically said so themselves.
For Londoners who frequent the many Christmas markets that pop up in the city come November and December, this news may not be a surprise but if it is then allow me to refresh your memory. From the behemoth of a Christmas fun fair that is Winter Wonderland that boasts an outdoor rink, ice bar, après ski-inspired ‘village’, loads of festive food stalls, German beer tents and even hireable karaoke huts, to the picturesque Christmas by the River on Bankside, the city is in no shortage of Christmas markets which is why we’ve handily compiled a list of some of the most magical Christmas markets in London. So go forth and enjoy the most popular Christmas markets in Europe!
To read more about eShores’ study of the most searched-for Christmas markets, head here.