Just this morning, November 12, St Pancras International’s highly anticipated Christmas tree was unveiled.
Teaming up with Tiffany & Co. and Coty, this year’s tree stands at 43 feet and is made up of 600 replica’s of Tiffany & Co.’s signature fragrance, 600 hand-crafted paper Iris flowers, and 600 white, silver and blue baubles.
Upon the tree sits a 17-foot mechanical robot, which comes to life via animatronics, and a 4-foot Tiffany fragrance bottle in place of the angel. But, at the heart of Tiffany’s theme is the ‘holiday hero’, who comes in the form of a chrome figure based on the legendary Gene Moore’s 1960s imaginative window displays for Tiffany.
Oh, and that’s not all. The tree is scented… but it doesn’t smell like pine needles. Tiffany & Co.’s Signature Eau de Parfum fragrance will be diffused from the tree at regular intervals throughout the day. Ooh la la.
It will sit within the concourse at St. Pancras International from today (November 12) to January 4. There’ll also be a pop-up Tiffany fragrance shop where visitors can take advantage of Tiffany’s gift-wrapping services, complimentary fragrance bottle engraving from Saturday 15th December to Monday 24th December, and buy fragrances from a vending machine.