Now I really don’t mean to scare you, but the school holidays are slowly but surely clambering their way on to the horizon. And it’s almost time to start racking your brains for ways to keep your children entertained for six whole weeks. But fear not, folks. I come bearing a bargain that’s sure to temporarily lighten that load. Kids Week is back for 2026, offering under-17s the chance to watch some of the best, biggest, and most brilliant West End theatre shows for free. And the full line-up of participating productions has just been announced.
Kids Week 2026
Each and every year, the lovely lot over at the Society of London Theatre organise Kids Week. This pretty spectacular scheme grants kids free access to over 50 West End shows. And despite what its title may lead you to believe, Kids Week actually runs throughout the majority of the school holidays, starting on July 20 and ending on August 31. Throughout this period, one child (aged 17 and under) can snap up a free ticket to the participating shows with each full-paying adult. If that wasn’t enough, up to two additional children’s tickets can be purchased at half price.
Over the past quarter of a century, Kids Week has allowed over 2.5 million young people to experience the magic of London’s theatre scene – without families having to fork out for the hefty price-tag that so often comes attached to it.
Which shows are participating in Kids Week?
A whopping 54 shows are getting involved in the action this year; many of which will also host special activities or interactive curtain calls during Kids Week. The full list of participating shows can be found here but highlights include Wicked, Romeo & Juliet, Oliver!, The Lion King, Disney’s Hercules, Mamma Mia!, The Devil Wears Prada, Beetlejuice the Musical, and Cabaret.
The tickets to each show are subject to availability and are on sale now, but – as I’m sure you can imagine – they get snapped up pretty darn fast. So, what are you waiting for?
Kids Week will run from July 20 until August 31 and tickets are on sale now.
