An Immersive Pop-Up Store Dedicated To Queen Has Just Opened In London

Julie Freeman Julie Freeman - Staff Writer

Queen Store

Happy 51 years, Queen!

In honour of Queen’s five decade milestone, an experiential pop-up shop has just opened on Carnaby Street. Queen The Greatest celebrates more than fifty years of iconic music history, offering two floors of special merch, music, and experiences.

Photo: Doug Peters/PA Wire

Each month at the Queen store, from October to December, will have a dedicated theme: Music, Art & Design, and Magic. Visual installations will take fans through five historic decades of Queen, offering a unique and interactive experience. Visitors can expect album and single releases (plus current and new solo releases from Brian May and Roger Taylor), limited-edition merchandise and lifestyle products, Christmas specials, as well as screens showing archive Queen performances.

Photo: Doug Peters/PA Wire

To mark the special occasion, a limited edition vinyl of Queen The Greatest Hits was released for the store’s opening, with only 1,000 copies available. For those not lucky enough to get their hands on one of them, the shop will still release limited edition music every week throughout the month of October.

queen store
Photo: E Jacobs Photography

Queen (yes, the band itself!) has commented on the launch of their store: “We are pleased to collaborate with Bravado on this project, which will be an exciting experience for everyone to come to London and enjoy. Carnaby Street was the perfect spot for the store to celebrate 5 decades.”

Queen Store
Photo: Doug Peters/PA Wire

Find Queen The Greatest at 57 Carnaby Street until January 2022. Opening times are Monday – Saturday, 11am – 7pm, and Sunday, 12pm – 6pm. Find more info on their website.

Speaking of the other Queen, the UK is getting an extra bank holiday in honour of her Platinum Jubilee next year.