There’s no greater feeling than tucking into a box of Lindt Lindor at Easter, Christmas, or any of the other 363 days of the year. Everyone has their favourite kinds, and all of them will be catered for when we come face-to-face with the final form of chocolate dreams: the UK’s largest Lindor pick-and-mix.
The giant new Lindt & Sprüngli flagship, which has just opened in London, features the aforementioned enormous pick-and-mix, a choco barista, and much more. It’s the perfect spot to indulge in our chocolate wonderland wishes.
What can we expect at the Lindt flagship?
After walking in and checking out the beautiful window design (including a chocolate London skyline) your eyes will be immediately drawn to the Pick-And-Mix stacked full to the brim with all the different kinds of Lindor chocolates you could ever want. In case we haven’t mentioned it already – this particular chocolate pick-and-mix is the largest of its kind in the UK. Fill up on these before pivoting towards the UK’s first Lindt master chocolatiers – three classically trained chocolatiers making up chocolates in the store to serve out to sweet-toothed customers.
Then, you can wander over to the Lindt Choco Barista, who serves up coffee surprises, lip-tingling hot chocolate and milkshakes. For an icy treat head to Crema Gelata – ice cream made fresh in the store over at the Lindt chocolate bar. Elsewhere in the store, you can find London-themed gifts exclusive to the flagship, as well as gifts to personalise yourself with bespoke ribbons and custom tags to top off the day.
Speaking on the launch, Joel Burrows, CEO of Lindt & Sprüngli UK and Ireland, said: “We’re thrilled to be bringing the exquisite taste of Lindt Chocolate to the heart of London. With 2025 marking Lindt & Sprüngli’s 180th anniversary, what better way to celebrate this journey and enduring passion for captivating chocolate lovers worldwide, with the opening of this one-of-a-kind store – something truly unique to the UK.”
Find out more here.
📍 You’ll find the new Lindt flagship store at 1-17 Shaftesbury Avenue, W1D 7EA. The nearest station is Piccadilly Circus.
