If you spend any amount of time online at all, and live in London, then you have definitely come across London’s latest foodie obsession. The cube croissants at Le Deli Robuchon have taken social media by storm, with foodies sharing a look at both the delicious pastry and the long lines the baked goods command. Well, the bakery responsible for it all have noticed the demand, and are making it available on Deliveroo for one day only!
The deli’s ‘Le Cube Robuchon‘ has attracted over 2 million views, and counting, on TikTok. Reimagining the traditional croissant, the cube-shaped pastry is made from a delicate brioche pastry that is soft and buttery with hand-piped fillings at the centre. I’m salivating just thinking about the decadent treat!
We tried out the cube croissants as soon as we caught wind of them. See what we thought here:
Said Giovanna Creti, Manager at Le Deli Robuchon:
“We are blown away by the viral response to our ‘Le Cube Robuchon’, which sees fans queue patiently outside our Mayfair deli at 11 AM daily. We know that not everyone can make it down to our deli in person, so we’ve teamed up with Deliveroo for one-day only to offer the local community the opportunity to skip the queue and try it for themselves at home.”
This is the first time the croissant cubes have been available anywhere but the store itself. Could this be a sign of things to come?
How to get the Cube Croissants on Deliveroo
There is, however, a catch! Only 50 of the TikTok-sensation pastries will be available through the delivery service. And it is only available in one flavour on the delivery service: vanilla. Why do I have a sneaking suspicion there’s still going to be a plenty lengthy line outside Le Deli Robuchon tomorrow, anyway?
‘Le Cube Robuchon’ will be available to order via Deliveroo for one day only. You can order it from Le Deli Robuchon in Mayfair through Deliveroo on Thursday, 23rd February (that’s tomorrow!), from 12 PM. As always, there will be a delivery radius restriction, so unfortunately not everyone will be able to place an order for the cube croissant.
If you strike out on Deliveroo, the cube croissants will remain available at Le Deli Robuchon, as long as stocks last, priced at £6.95.
Find Le Deli Robuchon at 82 Piccadilly, Mayfair, W1J 8JA. The nearest station is Green Park.