This weekend, Hydrow is taking over Covent Garden’s East Piazza to give you a taste of their super high-tech rower. Open from Thursday, February 17 to Saturday, February 19 the pop-up will allow guests to row their way across some of the world’s most famous waterways, test out various workouts and chase that rush of endorphins that makes up the coveted Hydrow High. Plus, visitors will also get an exclusive discount code on Hydrow purchases in store too!
The Hydrow High Experience is designed to help guests discover the true power of water as they row within a stunning immersive light installation. But it’s also a chance to really feel the physical, mental and emotional experience of on-water rowing with a state-of-the-art multi-sensory rower.
Fitness enthusiasts will be put through their paces with a shockingly effective workout that engages up to 86% of the body’s muscles. All while they virtually explore a world of glistening waterways, scenic sunrises and beautiful backdrops in iconic destinations around the globe. Guests can choose to row on Lake Lucerne in Switzerland or the Charles River in Boston – all without leaving the streets of London!
At the Hydrow High Experience visitors will get the chance to feel the energy and camaraderie of a traditional rowers’ boathouse, trial the multi-sensory rower was recently named one of Oprah’s Favourite Things of 2021, and also browse Hydrow’s extensive library of thousands of workouts (for all fitness abilities). Each guided by world-class Athletes – accomplished rowers, Olympians and Paralympians alike!
Stop by this free, three-day immersive pop up to discover the complete mind and body workout, endorphin rush and feeling of accomplishment, all achieved after every Hydrow row – affectionately known to its ever-growing community as the “Hydrow High”. Experience it for yourself at the Covent Garden East Piazza pop-up on:
Thursday, February 17: 12pm-7pm
Friday, February 18: 10am-7pm
Saturday, February 19: 10am-7pm
The space will showcase Hydrows and a team of experts will be on hand to introduce, demonstrate and guide visitors through the rower and variety of workouts. Don’t forget that all visitors to the pop-up will receive a special discount on Hydrow purchases in store too.
Hydrow is priced at £1,995 with a £38 monthly subscription, available to order at Selfridges London and online from Hydrow.co.uk.