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Food & Drink

Celebrate Chinese New Year With A Pig-Nosed Ice Cream, Because Obviously

Georgie Hoole Georgie Hoole - EXECUTIVE EDITOR

Celebrate Chinese New Year With A Pig-Nosed Ice Cream, Because Obviously

These piggy ice creams have been hogging our Instagram feed over the weekend, and they’re the work of Soft Serve Society.

To celebrate Chinese New Year and the Year of the Pig, Soft Serve Society are jazzing up their ice creams with pink snouts and piggy ears.

Photo: @llty.eats.travels
Photo: @llty.eats.travels

If you’re after one, Soft Serve Society let us all into the secret over on their Instagram page: you’ve gotta shout “I like pig butts and I cannot lie” over the till. And they’re only available until February 17, so it’s probably worth heading snout to get one.

Photo: @_tashcakes_
Photo: @_tashcakes_

Choose from their signature soft serve ice creams, such as taro or pomegranate, and top it with strawberry or ruby  chocolate ears and snouts or even, for some reason, pretzels.

If you’d rather just go for one of their regular offerings, you’ll be spoilt for choice. But one thing’s for certain: it’ll look damn good in your hand.

Photo: @danawardi
Photo: @danawardi

Find them at Unit 35, BOXPARK, 2-10 Bethnal Green Road, E1 6GY. Nearest station is Shoreditch High Street. They’re open Monday to Saturday, 11am–9pm. Sunday, 12pm–8pm. 


Also published on Medium.