Pretty City London is the gorgeous hardback version of Siobhan Ferguson’s famous Instagram account.
Not only has she amassed 156,000 fans on her personal account, her curated snaps on @prettycitylondon have earned 308,000 followers. (And she’s since launched @theprettycities, bringing together beautiful locations from cities around the world.)
Now she’s compiled all her knowledge – and photography – into one gorgeous 220-page tome, dedicated to London’s prettiest places.
Siobhan has always focused on oiur city’s many urban villages, and the bulk of Pretty City London is dedicated to these ‘gram-friendly neighbourhoods. From the countryside vibes of Hampstead to the English gentility of Notting Hill and Kensington, each area guide provides a map, favoured walking routes and tons of suggestions on places to visit, along with (obviously) oodles of photos.
There’s also a handy ‘bucket list’ of London’s most aesthetically-awesome experiences, along with a guide to enjoying London throughout the changing seasons, whether you’re leaf-peeping in autumn or chasing cherry blossom in the spring.
And as you’ll be powerless to resist firing up your iPhone camera on your travels, there’s a brief section of photography advice at the start of the book, which might just help you raise your Insta-game. (Who would’ve guessed that streets look their best on dreary overcast days?)
All in all, it’s a fine addition to any Londoner’s coffee table, not to mention a secret weapon for wannabe lifestyle influencers. It’s not only a pleasure to flick through, but offers more than enough information to inspire a few snap-worthy saunters through the Big Smoke’s best bits. Pretty, pretty good.